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Website Redesign

Redesign your website without losing what already works.

For ecommerce, agencies, and growing businesses ready to upgrade. We audit before we redesign. SEO equity, conversion paths, and operational continuity all preserved.

WitsCode strategic website redesign and UI UX project.

250+ projects shipped

Who this is for

If any of this sounds like you, we should talk.

  • Your site looks dated and your brand has moved on

    The visual design is from a previous era. The brand has matured. Prospects judge you on the homepage before they read a single word. Time for a strategic refresh.

  • Your site converts, but you do not know why

    Traffic is decent, leads come in, but the site is a Frankenstein of plugins and one-off pages. You want to redesign without breaking what is quietly working.

  • A previous agency left you with technical debt

    Slow load times, broken admin, plugins nobody trusts, code nobody understands. You need a rebuild, but you also need to keep the lights on through the transition.

  • You are scaling and the current site cannot keep up

    More traffic, more products, more content, more integrations. The current site was built for a smaller version of your business. It is time for a foundation that can grow.

What changes for you

Outcomes you can point to, not features you can ignore.

  • A site that reflects who you are now, not who you were three years ago.
  • SEO rankings preserved through the redesign (no traffic drop, no panic).
  • Conversion paths that already work, kept intact or improved, never accidentally broken.
  • Faster load times, cleaner admin, and code your next developer can actually work with.
  • A redesign your team can maintain without calling the agency for every edit.

What is included

Scope, organized by phase.

Audit (Phase 1 of 5)

Phase 1

Audit

What we lock down in this phase before moving on.

  • Full SEO audit (rankings, traffic, top landing pages)
  • Conversion path audit (which pages drive which actions)
  • Tech audit (hosting, stack, plugin health, security)
  • Content inventory and gap analysis
  • Competitor and benchmark review

How an engagement works

From hello to handoff, step by step.

  1. Audit and assess

    We start with a structured audit of your current site. SEO, conversion, tech, content. You get a written assessment of what is working, what is broken, and what should change.

  2. Strategy and scoping

    Based on the audit, we build a redesign brief and scoped proposal. You see exactly what is in scope and how SEO equity will be preserved.

  3. Design in Figma

    Design system and page templates built in Figma. You review and approve before any code is written.

  4. Build on staging

    Development on a staging URL you can review every sprint. Content migration, redirects, and performance all built in.

  5. QA and launch

    Pre-launch QA against the SEO preservation checklist, stakeholder sign-off, then a clean cutover with monitoring on day one.

  6. Post-launch care

    Ranking and traffic monitoring for 60 days post-launch. Optional ongoing care plan for updates, edits, and continuous improvement.

Zivio.ai and Teknotrafi redesign projects by WitsCode.

Case study

Zivio.ai and Teknotrafi

Problem
Zivio.ai needed a brand refresh to match a maturing product positioning. Teknotrafi was running a dated corporate site that no longer reflected their growing service portfolio. Both clients wanted a redesign without losing what was already working in search and conversion.
What we built
Audit-first approach on both projects. We mapped existing rankings, conversion paths, and tech debt before touching design. Custom theme rebuilds in WordPress, full URL and redirect plans, schema rebuilt, performance optimized through the build. Content migrated and improved where it earned attention.
Result
Both sites shipped on schedule with no ranking drop post-launch. Faster load times, cleaner admin, modernized brand presentation. Marketing teams can now update content and ship pages without engineering involvement.

Why us

What you get with WitsCode that you don't get elsewhere.

  • Audit before redesign

    We do not start design until we understand what is converting, ranking, and quietly working on your current site. What works gets preserved. What is broken gets fixed. The redesign is strategic, not aesthetic.

  • SEO equity preservation as a discipline

    Redirect maps, schema preservation, internal linking, sitemap continuity. We have seen redesigns drop traffic 50 percent overnight. Yours will not.

  • Operational continuity through the transition

    Staging environments, phased rollouts where they help, and stakeholder sign-offs at every milestone. The business keeps running while we rebuild the site.

WitsCode rebuilt our Shopify store so it finally converts the traffic we were already getting. They understand speed and storytelling in equal measure, and the store has been a real growth lever since launch.
Aravindh NatarajanFounder, Meltrons

Free download

Website audit template

The pre-redesign checklist we run on every site. SEO, conversion, tech debt, content, and brand alignment. Use it yourself or send it to your team.

Frequently asked

Questions before you reach out.

Ready to redesign without losing what works?

Book a free strategy call. We start with an audit, not a moodboard. You get a clear read on what should change and what should not.