WooCommerce stores that sell, not just display
We build custom WooCommerce stores on WordPress for brands that need product flexibility, custom checkout logic, and no platform lock-in.
250+ projects shipped
Who this is for
If any of this sounds like you, we should talk.
Your products do not fit a Shopify mold
You sell configurable products, subscriptions, bookings, or B2B catalogs that hit the wall of what Shopify lets you customize without paying for Plus.
You already run on WordPress and want commerce on top
Your content, SEO, and team workflows live in WordPress. You want commerce that plugs into what you already have, not a second platform to manage.
You want full ownership of the stack
You do not want monthly platform fees scaling with revenue. You want your store on your hosting, your code in your repo, and zero lock-in.
You need custom checkout or payment logic
Multi-step checkout, custom shipping rules, regional payment gateways, B2B pricing tiers. WooCommerce bends in ways Shopify cannot, when it is built right.
What changes for you
Outcomes you can point to, not features you can ignore.
- A WooCommerce store that loads fast, even with WordPress under the hood.
- Custom product types and checkout logic that match how you actually sell.
- Payment gateways and shipping integrations configured for your region and your customers.
- A WordPress admin your team can run without calling a developer for every change.
- Clean code, documented plugins, and a handoff that does not lock you in.
What is included
Scope, organized by phase.
Discovery (Phase 1 of 5)
Phase 1
Discovery
What we lock down in this phase before moving on.
- Product catalog and category review
- Audit of any existing WordPress or WooCommerce setup
- Payment, shipping, and tax requirements by region
- Plugin stack audit (what stays, what goes)
- Performance and hosting plan
How an engagement works
From hello to handoff, step by step.
Discovery call
You walk us through the products, the customer, and the constraints. We surface the edge cases before they become surprises.
Scoped proposal
Within 48 hours you get a written scope, plugin list, milestones, and a delivery window.
Architecture sprint
We agree on hosting, plugin stack, custom post types, and performance plan. Decisions get documented, not assumed.
Build in two week sprints
You see progress in a staging environment every Friday. Feedback rolls into the next sprint.
Launch with QA and rollback
We run our pre-launch checklist, do a staged cutover, and keep a rollback path ready until everything is green.
Handoff and optional care
Documentation, admin training, and the option to retain us for ongoing work, plugin updates, and feature builds.
Case study
Spottle
- Problem
- Spottle needed venue booking with deposits, partial payments, and refunds inside a WordPress site that already handled content and discovery. Off-the-shelf plugins handled half the job and broke at checkout.
- What we built
- We built a custom WooCommerce flow on top of WordPress, integrated the right payment gateway, and connected the booking calendar to product variations. Custom logic handled deposits, cancellation windows, and host payouts.
- Result
- Bookings moved from manual coordination to a fully automated flow with payment confirmation and host notification in one transaction.
Why us
What you get with WitsCode that you don't get elsewhere.
WordPress and WooCommerce as a serious stack
We treat WooCommerce as a real commerce platform, not a checkout bolt-on. That means proper architecture, performance work, and custom development where plugins fall short.
Custom plugin development when you need it
If the plugin you need does not exist, we build it. Documented, version controlled, and maintained. No spaghetti code in functions.php.
Performance that does not embarrass WordPress
Caching strategy, image optimization, database tuning, and clean code. WooCommerce stores can be fast when they are built by people who care about Core Web Vitals.
WitsCode rebuilt our Shopify store so it finally converts the traffic we were already getting. They understand speed and storytelling in equal measure, and the store has been a real growth lever since launch.
Free download
WooCommerce performance audit checklist
The audit we run on slow WooCommerce stores. Plugins, hosting, database, theme code. Use it to diagnose your own store.
Frequently asked
Questions before you reach out.
Ready to build a WooCommerce store that earns its keep?
Tell us about the products and the constraints. You will get a scoped proposal within 48 hours.