Skip to content
AI Search Optimization

Get your brand cited by ChatGPT, Perplexity, and every AI that answers questions

For SaaS founders who watched their organic traffic flatten while AI assistants started answering their prospects' questions. We make sure the answer points to you.

AI chat interface citing a brand as a primary source in a generated answer

250+ projects shipped

Who this is for

If any of this sounds like you, we should talk.

  • Your prospects ask ChatGPT before Google

    Buying behavior shifted. If you are not in the AI answer, you are not in the consideration set. You want to be the source the model trusts.

  • Your SEO traffic is flattening

    AI Overviews are eating zero-click queries. You need a strategy that captures intent inside the assistant, not just below the fold.

  • Your competitors keep getting cited

    You see their name in Perplexity answers and ChatGPT summaries. You do not see yours. You want to know exactly why and fix it.

  • You sell something an LLM should recommend

    SaaS, B2B services, considered consumer products. Anything where a user asks an AI for a recommendation. That is where AISO compounds.

What changes for you

Outcomes you can point to, not features you can ignore.

  • Citation share inside ChatGPT, Perplexity, Gemini, and Google AI Overviews for your priority queries.
  • Content structured so LLMs can extract, summarize, and cite without ambiguity.
  • A measurement system that tracks AI referral traffic in GA4, not guesses.
  • A content engine that compounds, every new article reinforces the entity model the models already have of your brand.
  • Internal links and schema that signal authority on your topic, not just relevance.

What is included

Scope, organized by phase.

Discovery (Phase 1 of 5)

Phase 1

Discovery

What we lock down in this phase before moving on.

  • Baseline AI citation audit across ChatGPT, Perplexity, Gemini, Claude, Copilot
  • Query inventory (informational, comparison, recommendation)
  • Competitor citation share analysis
  • Brand entity audit (Wikipedia, Wikidata, structured citations)

How an engagement works

From hello to handoff, step by step.

  1. AI citation baseline

    We run your top 50 commercial and informational queries through ChatGPT, Perplexity, Gemini, and Google AI Overviews. You get a citation share scorecard against three competitors.

  2. Query and content map

    We map every query to the content that should win it. Some need new pillars. Some need rewrites. Some need schema and internal links. You approve the plan.

  3. Production sprints

    We write, structure, and ship content built for LLM extraction. Clear answers, citation-worthy data, FAQ schema, entity reinforcement. You review each batch.

  4. Measurement setup

    We instrument GA4 with referral tracking for ChatGPT, Perplexity, and Claude. You see AI traffic in your dashboards, not folklore.

  5. Re-test and iterate

    Every 30 days we re-run the citation tests on tracked queries. We double down on what is winning and rework what is not.

AI search visibility growth chart showing citation lift across ChatGPT, Perplexity, and Google AI Overviews

Case study

WitsCode (our own brand)

Problem
Three months ago, our site had near-zero visibility in AI answer engines despite a strong technical foundation. We were not cited on the SaaS GTM and AI search queries we built our service around.
What we built
We applied the same AISO playbook we sell to clients. Built 30+ deeply researched pillar articles, restructured for LLM extractability, added Article and FAQ schema across the content library, and reinforced the WitsCode entity through consistent citations and structured data.
Result
93K+ impressions in 90 days. 152 indexed pages. Ranking for 1,000+ queries including competitive SaaS GTM terms. We also drove a 600% citation lift for a confidential B2B SaaS client in the same window using the same playbook.

Why us

What you get with WitsCode that you don't get elsewhere.

  • We do this for our own brand, with the numbers to prove it

    30+ articles ranking for AI search queries. 90K+ impressions in 90 days. We are not theorizing, we are running the same playbook on ourselves in public.

  • Engineering plus content, in one team

    Schema, entity markup, internal linking, and content production live under one roof. No handoffs between an SEO consultant and a content shop.

  • Measurable, not magical

    Every engagement starts with a citation baseline and ends with a tracked citation lift. You see exactly what changed and why.

WitsCode rebuilt our Shopify store so it finally converts the traffic we were already getting. They understand speed and storytelling in equal measure, and the store has been a real growth lever since launch.
Aravindh NatarajanFounder, Meltrons

Free download

AI Search Readiness Assessment

A scorecard that grades your site on the 12 factors LLMs use to choose citations. Run it on yourself in 15 minutes, get a ranked action list.

Frequently asked

Questions before you reach out.

Ready to be the answer instead of the footnote?

Start a project. We will show you exactly where your brand stands in AI search today, and what it takes to win.